The Royal Ballet have to shift 80,000-odd seats – dancer Bennet Gartside is giving them a hand

Four performances of Romeo and Juliet might not sound much, but if you're performing them at London's O2 Arena that means you need to sell an awful lot of tickets – think of it as an equivalent of 40 nights at the Royal Opera House.

Ballet fans alone won't fill it, neither will curious tourists who want to see the dome from the inside. A new audience needs to be seduced, so Bennet Gartside, a first soloist with the company, has put together a cool video which gives a great sounding and eye-catching modern slant to a 400-year-old story told with pointe shoes!

If you fancy a great night out and want to witness a unique event – ad some pretty good dancers – book now.

Tickets are available by telephone or online from:
O2 Box Office 0844 856 0202 or online at www.theO2.co.uk
See Tickets 0871 230 0010 or online at www.seetickets.com

• 17 Jun, 7.30pm: Tamara Rojo and Carlos Acosta
• 18 Jun, 2pm: Mara Galeazzi and Edward Watson
• 18 Jun, 7.30pm: Alina Cojocaru and Johan Kobborg
• 19 Jun, 3pm: Tamara Rojo and Carlos Acosta

Gramilano( Editor )

Graham Spicer is a writer, director and photographer in Milan, blogging (under the name ‘Gramilano') about dance, opera, music and photography for people “who are a bit like me and like some of the things I like”. He was a regular columnist for Opera Now magazine and wrote for the BBC until transferring to Italy.

His scribblings have appeared in various publications from Woman's Weekly to Gay Times, and he wrote the ‘Danza in Italia' column for Dancing Times magazine.